The Current

Meta Launches Muse, a Personal AI Agent Built Around Privacy Claims

The Verge and Wired tested Meta's new assistant, which can shop, sort email and book travel — and found it gathers detailed personal data.

useful tools · for everyone · September 10, 2026

Meta announced the release of Muse, a personal AI agent that automates digital tasks in a cloud environment, according to Wired and The Verge. Wired reports Muse rolled out for iOS and Android via a dedicated app and the Muse.ai website, with WhatsApp messaging support and planned integration with Meta's AI glasses. It is free to try, but heavy use requires one of Meta's AI subscription plans. Muse is a product of Meta Superintelligence Labs, tested internally under the codename 'Hatch,' and competes with agents Wired calls OpenClaw and Instinct. It can send emails, book travel, help sell a car, and make purchases using Stripe's Link tool, which issues single-use card numbers. Meta's David Singleton described a 'Secure VM' architecture and a 'Sentinel' that flags data leaving the virtual machine for user approval, with human check-ins routed directly to users to guard against prompt injection. Singleton acknowledged Meta is barred by policy — but not technically prevented — from accessing user Muse data. The Verge's Emma Roth tested Muse, reporting it deleted thousands of promotional emails and bought workout tops via a linked Amazon account. She wrote that Muse 'rattled off very specific interests linked to my Instagram account' and pulled her location from an Amazon shipping address, describing the amount of data it gleaned as unnerving.

  • Muse runs on iOS, Android, Muse.ai and WhatsApp, with AI-glasses support planned; free to try, paid for heavy use
  • Purchases use Stripe's Link tool, issuing single-use card numbers with no-fee return protections
  • Meta's Singleton confirmed it is technically possible for Meta to access user Muse data despite policy barring it
  • The Verge reporter found Muse autonomously surfaced detailed personal interests from her Instagram and Facebook accounts

What it means for you

Meta has released an AI 'agent' that can act on your behalf — reading and deleting your emails, buying things, booking travel — once you connect your accounts. The catch is that it needs deep access to your data to work, and reporters testing it found it quietly assembled a detailed profile of them from their Instagram, Facebook and Amazon activity. Meta's own engineer admits that while company policy forbids it, Meta could technically still see your Muse data.

Try this

If you're curious, try Muse only on a low-stakes task — like drafting emails — without linking your primary Google, Amazon or banking accounts, and turn off the setting that lets your data train Meta's models.

Who should care

Individuals and small-business owners tempted to hand off inbox cleanup, shopping or travel booking to an AI, especially anyone already inside Meta's ecosystem.

Skip this if

You don't use Meta products, you're not comfortable giving an AI access to your email and payment accounts, or you'd rather wait for the more locked-down 'Confidential VM' version that isn't out yet.

Sources: The Verge AI, Wired AIread the original

← All stories